Why diversity is important to your business

Diversity is an impending crisis that more companies needs to focus on.

67% of candidates want to join a diverse team

Are you making any hires shortly? If so, itโ€™s worthwhile to think about how you can showcase your commitment to diversity to your candidates. According to research from Glassdoor, 67% per cent of job seekers said that a diverse workforce is an important factor for them when considering companies and job offers.

By the year 2025, 75% of the global workforce will be made up of millennialsโ€Šโ€”โ€Šwhich means this group will occupy the majority of leadership roles over the coming decade. They will be responsible for making important decisions that affect workplace cultures and peopleโ€™s lives. This group has a unique perspective on diversity. While older generations tend to view diversity through the lenses of race, demographics, equality and representation, millennials see diversity as a melding of varying experiences, different backgrounds and individual perspectives. They view the ideal workplace as a supportive environment that gives space to varying perspectives on a given issue.

35% of diverse companies outperform homogeneous ones

When it comes to financial performance above the national industry median, diversity is a competitive advantage. Research from McKinsey shows that most ethnically diverse companies are 35% more likely to outperform the least ethnically diverse companies. In an excerpt from their Diversity Matters report, they write, โ€œMore diverse companies, we believe, are better able to win top talent and improve their customer orientation, employee satisfaction, and decision making, and all that leads to a virtuous cycle of increasing returns.โ€

From the above stats, it would seem to be a given that companies would aim to focus their channels on having a more diverse staff.

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